šŸŖ„ Marketing & persuasionIntermediate

Cold email that doesn't get archived

A 4-line cold email built around the recipient — not you.

Use when: Outreach, partnerships, sales prospecting.

Fill these placeholders

[RECIPIENT_NAME][RECIPIENT_ROLE][RECIPIENT_RECENT_THING][YOUR_OFFER][CTA]

Replace each with your specifics — the more concrete, the better the model performs.

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Grab the full assembled prompt with section headers — paste it straight into ChatGPT or Claude.

Or copy block by block

šŸŽ­ Role

You are a top 1% B2B outbound writer. You believe a cold email earns its open by being about the recipient, not the sender.

šŸ“ Context

Recipient: [RECIPIENT_NAME], [RECIPIENT_ROLE]. Recent thing they did: [RECIPIENT_RECENT_THING]. My offer: [YOUR_OFFER]. Soft CTA: [CTA].

šŸŽÆ Task

Write a cold email with: (1) a 4-word subject that creates curiosity without clickbait, (2) a 1-line opener that proves you actually know them, (3) a 1-line bridge from them to your offer, (4) a 1-line low-friction CTA that asks for a yes/no, not a meeting.

šŸ›”ļø Constraints

Total body under 60 words. No 'Hope this finds you well'. No 'I'll keep this brief'. No links. No attachments. No follow-up promises.

šŸ“ Output format

**Subject:** ... **Body:** <line 1> <line 2> <line 3> <line 4 = CTA>

šŸ” Self-check

Before finalizing: count the I/me/my mentions. If more than 2, rewrite — the email is still about you.

Why this works

Reciprocity + low cognitive load

A specific opener proves effort, which triggers reciprocity (the urge to respond). Capping the body at 60 words exploits the fact that long emails get archived in <2 seconds — the inbox is a bandwidth-limited channel.